/* Ads extends the shared Services typography, neutral canvas and lime accents. */
.ads-page{--gutter:clamp(24px,6.4vw,112px)}
.ads-page .ads-section{padding:clamp(48px,6.4vw,96px) var(--gutter)}
.ads-page .ads-hero .websites-hero-content{padding-top:clamp(100px,17svh,180px);padding-bottom:clamp(48px,8svh,88px)}
.ads-page .websites-hero-heading{max-width:1250px;padding-inline:var(--gutter)}
.ads-page .websites-hero-heading .ads-title{font-size:clamp(44px,6vw,88px);line-height:1.06;letter-spacing:-.055em;margin-bottom:28px}
.ads-page .websites-intro{max-width:56ch;width:100%;font-size:clamp(17px,1.55vw,21px);line-height:1.5}
.ads-hero-cta{margin-top:32px}
.ads-eyebrow{font-size:12px!important;line-height:1.45!important;letter-spacing:.1em;text-transform:uppercase;color:#666a65;margin:0 0 20px!important}
.ads-section-heading{display:grid;grid-template-columns:1.1fr 1fr;align-items:end;gap:clamp(32px,6vw,88px)}
.ads-section h2{font-size:clamp(36px,4.4vw,66px);font-weight:500;letter-spacing:-.05em;line-height:1.07}
.ads-section-heading>p,.ads-section-heading>div>p:not(.ads-eyebrow),.ads-cta>p:not(.ads-eyebrow){color:#62655e;font-size:clamp(17px,1.6vw,21px);line-height:1.55}
.ads-section-heading>div>p+p{margin-top:16px}
.ads-channel-tabs{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));padding:6px;background:#e6e8e2;border-radius:999px;gap:6px;margin-top:40px}
.ads-channel-tabs button,.ads-report-tabs button{font:inherit;border:0;cursor:pointer;color:#62665d;background:transparent;min-height:50px;padding:12px 20px;border-radius:999px;transition:background .25s,color .25s}
.ads-channel-tabs button:hover,.ads-report-tabs button:hover{background:#ffffff80;color:#161616}
.ads-channel-tabs button[aria-selected=true],.ads-report-tabs button[aria-selected=true]{background:#161616;color:#fff}
.ads-page :is(.ads-channel-tabs,.ads-report-tabs) button:focus-visible{outline:2px solid #8b9863;outline-offset:2px}
.ads-channel-panels{margin-top:20px}
.ads-channel-panel{display:grid;grid-template-columns:1fr 1fr;gap:clamp(24px,4vw,56px);align-items:center;min-height:540px;border-radius:24px;background:#ffffff65;padding:32px}
.ads-channel-panel[hidden],.ads-report-display [hidden]{display:none}
.ads-channel-panel:not([hidden]){animation:ads-panel-enter .4s ease-out}
@keyframes ads-panel-enter{from{opacity:.2;transform:translateY(10px)}to{opacity:1;transform:none}}
.ads-channel-copy{padding:12px 0 12px 12px}.ads-channel-copy h3{font-size:clamp(30px,3.5vw,48px);font-weight:500;line-height:1.07;letter-spacing:-.05em;margin:0 0 24px}
.ads-channel-copy>p:not(.ads-eyebrow){font-size:17px;color:#62655e;line-height:1.55;max-width:40ch}
.ads-tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:28px}.ads-tags>span{border:1px solid #16161618;border-radius:999px;padding:8px 12px;font-size:11px;color:#63695a}
.ads-channel-art{position:relative;min-width:0;height:490px;background:radial-gradient(ellipse at 75% 10%,#dce1d5,transparent 65%),#e9ece4;border-radius:18px;padding:26px;display:flex;flex-direction:column;align-items:center;justify-content:center;overflow:hidden}
.ads-art-label{font-size:11px;color:#6b7361;text-align:center;display:block;margin-top:18px}
.ads-feed-card{width:min(100%,270px);margin:0;background:#fff;border-radius:16px;overflow:hidden;box-shadow:0 14px 28px #16161614;transform:rotate(-3deg)}
.ads-feed-brand{display:flex;align-items:center;gap:8px;padding:12px}.ads-feed-brand>img{width:28px;height:28px;object-fit:contain;border-radius:50%;background:#502e2e;padding:3px}.ads-feed-brand>span{display:grid;font-size:10px;line-height:1.4}.ads-feed-brand small{font-size:8px;color:#8b8e85}.ads-feed-brand>b{margin-left:auto;font-size:17px}
.ads-feed-photo{display:block;width:100%;height:210px;object-fit:cover}.ads-feed-card figcaption{padding:15px 16px}.ads-feed-card figcaption strong{display:block;font-size:23px;font-weight:500;line-height:1.03;letter-spacing:-.04em}.ads-feed-card figcaption>span{display:flex;justify-content:space-between;border-top:1px solid #16161612;margin-top:14px;padding-top:12px;font-size:10px}.ads-feed-card i{font-style:normal}
.ads-search-preview{width:100%;max-width:380px}.ads-search-query{display:flex;align-items:center;gap:12px;padding:14px 18px;background:#fff;border-radius:999px;box-shadow:0 6px 20px #1616160a;font-size:12px}.ads-search-query>span:first-child{font-size:24px;line-height:1}
.ads-search-result{display:grid;gap:12px;margin-top:18px;padding:24px;background:#fafbf8;border-radius:18px;box-shadow:0 10px 24px #1616160a}.ads-search-result>small{font-size:9px;color:#858c7d}.ads-search-result>span{font-size:11px}.ads-search-result>strong{font-size:27px;line-height:1.1;letter-spacing:-.05em;font-weight:500}.ads-search-result>p{font-size:12px;line-height:1.5;color:#727a69}.ads-search-result>div{display:flex;flex-wrap:wrap;gap:12px;font-size:10px;text-decoration:underline;text-underline-offset:3px}
.ads-search-path{display:flex;justify-content:center;gap:16px;align-items:center;margin-top:28px;font-size:12px}.ads-search-path i{font-style:normal;color:#959f89}
.ads-video-preview{width:min(100%,255px);height:390px;position:relative;overflow:hidden;border-radius:20px;margin:0;background:#eeeee8;box-shadow:0 16px 28px #16161618}
.ads-video-preview video{display:block;width:100%;height:100%;object-fit:cover}.ads-video-preview figcaption{position:absolute;bottom:0;left:0;right:0;text-align:center;padding:30px 14px 20px;background:linear-gradient(transparent,#161616b0);color:#fff;font-size:18px;letter-spacing:-.035em}
.ads-pin-board{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;width:100%;max-width:360px;align-items:start;transform:rotate(3deg)}
.ads-pin-board figure{margin:0;overflow:hidden;border-radius:16px;background:#fff;box-shadow:0 8px 20px #16161609}.ads-pin-board figure:nth-child(2){grid-column:2;grid-row:1/3;margin-top:60px}.ads-pin-board img{display:block;width:100%;height:130px;object-fit:cover}.ads-pin-board figure:nth-child(2) img{height:190px}.ads-pin-board figcaption{font-size:10px;padding:10px 12px}
.ads-format-caption{font-size:11px;color:#818777;margin-top:14px;text-align:right}
.ads-page .ads-process{padding-block:64px}.ads-page .ads-process .website-benefits-heading h2{font-size:clamp(32px,3.2vw,46px);max-width:16ch}.ads-process-intro{font-size:17px;color:#62655e;line-height:1.55;max-width:33ch;margin-top:24px}.ads-page .ads-process .website-benefit-copy h3{font-size:clamp(22px,2vw,28px)}
.ads-page .ads-process-art{background:radial-gradient(ellipse at 75% 10%,#dce1d5,transparent 65%),#e9ece4;padding:22px;display:grid;place-items:center}
.ads-strategy-map{width:100%;max-width:250px;display:grid;gap:12px;text-align:center}.ads-strategy-map>span,.ads-strategy-map>strong{padding:17px 12px;background:#fafbf8;border-radius:14px;box-shadow:0 5px 16px #16161608;font-size:13px;font-weight:500}.ads-strategy-map>strong{background:#161616;color:#f1f2ed}.ads-strategy-map>i{font-size:22px;font-style:normal;color:#909c81}.ads-strategy-map>div{display:flex;justify-content:center;gap:10px}.ads-strategy-map>div>span{background:#fafbf8;padding:10px 14px;border-radius:10px;font-size:12px}
.ads-creative-stack{position:relative;width:100%;max-width:250px;height:270px}.ads-creative-stack>img{position:absolute;inset:0 auto auto 10%;width:80%;height:220px;object-fit:cover;border-radius:16px;transform:rotate(-9deg);box-shadow:0 10px 24px #16161618}.ads-creative-stack>div{position:absolute;bottom:0;right:0;width:75%;border-radius:16px;background:#f9faf6;padding:20px;transform:rotate(5deg);box-shadow:0 10px 24px #16161615}.ads-creative-stack small{font-size:10px;color:#79816f}.ads-creative-stack strong{display:block;font-size:36px;line-height:1;letter-spacing:-.05em;font-weight:500;margin:12px 0}.ads-creative-stack span{font-size:9px;color:#6d7562}
.ads-connections-animation{width:100%;height:100%;min-height:270px}.ads-page #ads-connections-animation .channel-bento{height:100%}
#ads-marquee-root{height:220px}
.ads-case-link{display:inline-flex;gap:18px;align-items:center;min-height:44px;margin-top:16px;font-size:15px;text-decoration:underline;text-underline-offset:5px}
.ads-report-toolbar{display:flex;justify-content:flex-end;gap:24px;align-items:center;margin-top:40px}.ads-report-tabs{display:flex;border-radius:999px;background:#e5e8df;padding:5px;gap:4px}.ads-report-tabs button{font-size:14px;min-height:44px}.ads-report-open{display:flex;align-items:center;gap:12px;min-height:44px;font-size:13px;text-decoration:underline;text-underline-offset:4px}
.ads-report-display{padding:8px;margin-top:16px;border-radius:24px;background:#171a17;box-shadow:0 20px 45px #16161612;overflow:hidden}.ads-report-chrome{display:grid;grid-template-columns:1fr auto 1fr;align-items:center;padding:16px 20px 22px;color:#b9beb1;font-size:12px}.ads-report-chrome>span:first-child{display:flex;gap:6px}.ads-report-chrome i{width:9px;height:9px;background:#ff6058;border-radius:50%}.ads-report-chrome i:nth-child(2){background:#ffbd2d}.ads-report-chrome i:nth-child(3){background:#28c840}.ads-report-chrome strong{font-weight:400}.ads-report-panel{background:#fff;border-radius:16px;overflow:auto;overscroll-behavior-x:contain;scrollbar-width:thin}.ads-report-display img{display:block;width:100%;height:auto}.ads-report-period{font-size:12px;color:#7a8270;margin-top:16px}
.ads-channel-panel:focus-visible,.ads-report-panel:focus-visible{outline:2px solid #849567;outline-offset:3px}
.ads-journey{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));list-style:none;padding:0;margin:40px 0 0;gap:16px}.ads-journey li{position:relative;background:#ffffff60;padding:28px 20px;border:1px solid #1616160a;border-radius:18px}.ads-journey li:not(:last-child)::after{content:'↗';position:absolute;right:18px;top:22px;font-size:22px;color:#8c9780}.ads-journey span{font-size:27px;letter-spacing:-.045em}.ads-journey p{margin-top:10px;font-size:13px;color:#7b8372}
.ads-page .ads-cta{text-align:center;padding-block:72px 112px;background:radial-gradient(ellipse at 50% 95%,#e4fe5520,transparent 65%)}.ads-cta>p:not(.ads-eyebrow){max-width:46ch;margin:28px auto}
@media(max-width:1000px){.ads-section-heading{grid-template-columns:1fr;gap:24px}.ads-section-heading h2{max-width:20ch}.ads-channel-panel{padding:24px;gap:24px}.ads-channel-copy{padding:0}.ads-channel-art{padding:18px}.ads-channel-copy h3{font-size:32px}.ads-channel-copy>p:not(.ads-eyebrow){font-size:16px}}
@media(max-width:767px){
 .ads-page .ads-section{padding:40px 24px}.ads-page .ads-hero .websites-hero-content{padding:72px 0 40px}.ads-page .websites-hero-heading{padding-inline:24px}.ads-page .websites-hero-heading .ads-title{font-size:clamp(40px,10vw,58px);line-height:1.08}.ads-page .websites-intro{font-size:17px}.ads-page .website-search-cta{max-width:100%;font-size:15px;gap:24px;padding-inline:20px}.ads-page .ads-section h2{font-size:clamp(32px,8.5vw,48px)}
 .ads-channel-tabs{gap:2px;padding:4px;border-radius:16px;margin-top:28px}.ads-channel-tabs button{padding:10px 3px;font-size:11px;min-height:48px;border-radius:12px}.ads-channel-panel{grid-template-columns:1fr;padding:24px 16px 16px;gap:28px}.ads-channel-copy{padding-inline:4px}.ads-channel-copy h3{font-size:32px}.ads-channel-copy .ads-eyebrow{font-size:10px!important}.ads-channel-copy>p:not(.ads-eyebrow){font-size:16px}.ads-tags{gap:6px;margin-top:20px}.ads-tags span{font-size:10px;padding:7px 9px}.ads-channel-art{height:430px;padding:18px 14px}.ads-feed-card{max-width:240px}.ads-feed-photo{height:180px}.ads-feed-card figcaption strong{font-size:21px}.ads-art-label{font-size:10px}.ads-search-result{padding:20px}.ads-search-result>strong{font-size:25px}.ads-search-query{font-size:10px;padding:12px}.ads-search-query>span:first-child{font-size:20px}.ads-search-path{gap:12px;font-size:11px}.ads-video-preview{height:350px;max-width:230px}.ads-pin-board{gap:8px}.ads-pin-board figcaption{font-size:9px;padding:9px}.ads-pin-board img{height:120px}.ads-pin-board figure:nth-child(2) img{height:165px}.ads-format-caption{text-align:left;font-size:10px;line-height:1.5}
 .ads-page .ads-process{padding-block:40px}.ads-page .ads-process .website-benefits-heading h2{font-size:32px;max-width:18ch}.ads-process-intro{font-size:16px;max-width:none}.ads-page .ads-process-art{height:320px}.ads-connections-animation{height:280px}#ads-marquee-root{height:160px}
 .ads-report-toolbar{gap:12px;flex-wrap:wrap;margin-top:28px}.ads-report-tabs button{padding:10px 18px;font-size:12px}.ads-report-open{font-size:11px}.ads-report-display{padding:5px;border-radius:18px}.ads-report-chrome{padding:12px 8px 17px;font-size:9px;gap:8px}.ads-report-chrome i{width:6px;height:6px}.ads-report-chrome>span:first-child{gap:4px}.ads-report-panel{border-radius:12px}.ads-report-display img{min-width:720px}.ads-report-period{font-size:11px;line-height:1.5}
 .ads-journey{grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;margin-top:28px}.ads-journey li{padding:22px 16px}.ads-journey li:not(:last-child)::after{right:12px;top:17px;font-size:17px}.ads-journey span{font-size:23px}.ads-journey p{font-size:11px}.ads-page .ads-cta{padding-block:56px 72px}
}
@media(prefers-reduced-motion:reduce){.ads-page .ads-channel-panel{animation:none}.ads-page :is(.ads-channel-tabs,.ads-report-tabs) button{transition:none}}
/* Original client artwork keeps its full frame and aspect ratio. */
.ads-source-creative{margin:0;display:flex;flex-direction:column;justify-content:center;align-items:center;gap:16px;width:100%;height:100%;min-height:0}
.ads-source-creative>img{display:block;max-width:100%;max-height:calc(100% - 32px);width:auto;height:auto;object-fit:contain;border-radius:12px}
.ads-source-creative>figcaption,.ads-service-creative>figcaption{font-size:11px;color:#697160;text-align:center;line-height:1.4}
.ads-source-video{width:auto;height:410px;max-width:100%;aspect-ratio:9/16;flex-shrink:1;background:#0b0b09}
.ads-source-video video{object-fit:contain}
.ads-service-creative{margin:0;display:grid;gap:16px;justify-items:center;align-content:center;min-width:0;width:100%;height:100%}
.ads-service-creative img{display:block;width:100%;height:auto;max-height:280px;object-fit:contain;border-radius:10px}
.ads-report-tabs{flex-wrap:wrap}
.ads-report-video{display:block;width:100%;height:auto;aspect-ratio:16/9;object-fit:contain;background:#fff}
@media(max-width:767px){.ads-source-video{height:350px}.ads-source-creative>figcaption,.ads-service-creative>figcaption{font-size:10px}.ads-report-tabs button{padding-inline:12px;font-size:11px}.ads-report-video{min-width:720px}}