Build interest. Keep the conversation going.
Meet people
in their feed.
We combine audience strategy, strong visuals and clear messages to introduce your brand, build demand and reconnect with people who have already shown interest.
Google Ads & PPC agency in Miami
Make attention
mean business.
Strategy, creative and paid media across Meta, Google, TikTok and Pinterest. We connect the message, the audience and what happens after the click.
Build your media strategyIn short
TersLab is a paid media and digital advertising agency for businesses in Miami. Our team in Miami and Buenos Aires plans, creates and manages paid campaigns on Google Ads (PPC), Meta, TikTok and Pinterest, in English and Spanish, and connects each ad to what happens after the click. Our Miami work includes paid media for GROU Coffee in Coral Gables.
Every platform.
One clear direction.
Your audience moves between feeds, searches and new ideas. We build a media mix around how people discover, consider and choose your business.
Meet people
Be there when intent is clear.
Turn a search
into a next step.
We connect relevant searches with a useful offer and a focused landing page. Campaign structure, keywords, messaging and conversion tracking work together around your goals.
Coffee in Coral Gables
Sponsored · ExampleGROU CoffeeYour next coffee break starts here.
Specialty coffee, good food and a place to connect.
Explore the menuPlan your visit
Search→Visit→Action
Make the first seconds count.
Creative that feels
part of the conversation.
We shape short video around a strong hook, a clear story and a reason to act. We test different angles and learn which messages connect with your audience.
Connect with what people are planning.
Make inspiration
lead somewhere.
We bring art direction, useful ideas and relevant offers into visual campaigns. From a saved idea to a visit, we connect discovery with the next step toward your business.
Selected creative from Soulfresh and 54D ON. Channel layouts are shown for illustration.
Everything behind
the click.
From the first brief to the next round of testing. Strategy, creative and media management working together.
Start with the business.
We understand your offer, audience and goals before choosing the channels. Then we define the budget, priorities and the actions that success should lead to.
Give creative a purpose.
Art direction, graphic design, copy and video turn your strategy into messages people notice. We adapt each piece to its platform and give every version something to test.
Launch with everything connected.
We set up campaigns, audiences and conversion measurement, connecting the ad to the landing page and your sales process. The experience after the click matters just as much.
Test. Learn. Improve.
We review creative, audiences and campaign performance, then refine the plan. Clear reporting turns the results into decisions about what to change, pause or scale.
Creative meets performance
In practice
Creative. Media.
Results in context.
See how creative, audience targeting and continuous optimization come together in a Meta Ads campaign.
Meta Ads · Campaign walkthrough
Beyond the impression
A click is
just the start.
The landing page, the offer, the follow-up. We connect the parts that turn attention into an enquiry, a sale or a relationship, and use that feedback to improve the next campaign.
- Attract
Creative + media
- Connect
Landing + offer
- Convert
Leads + sales
- Learn
Data + next steps
Put your next move in motion
Let’s make attention count.
Bring your business goals. We’ll connect the strategy, creative and media to move them forward.
Build your media strategyFAQ
Digital advertising in Miami:
frequently asked questions
Does TersLab manage Google Ads for businesses in Miami?
Yes. TersLab has a team in Miami and in Buenos Aires and manages paid search and social media advertising in English and Spanish. Its work for Miami brands includes the Google Ads and Meta Ads campaigns for GROU Coffee, in Coral Gables, and ad creative for Soulfresh.
Which advertising platforms does TersLab work with?
Google Ads, the pay-per-click (PPC) platform behind the ads on Google Search; Meta, which covers Instagram and Facebook; and TikTok and Pinterest.
Is the creative included?
Yes. Art direction, graphic design, copy and video are part of the service, and each piece is adapted to its platform.
What does the cost of advertising management depend on?
On the platforms, the number of campaigns and audiences, the languages and the creative to produce: images, video and copy. The media budget is defined with the business, based on its goals.
How are results measured?
Campaigns launch with conversion measurement in place, connecting the ad to the landing page and the sales process. Reporting turns the results into decisions about what to change, pause or scale.
Does the service cover what happens after the click?
Yes. The landing page, the offer and the follow-up are part of the plan, and that feedback improves the next campaign.